If you’re planning to earn money online, it’s entirely natural to start with your product – right! Well not always… Here’s an interesting marketing strategy you may not have used before – Reverse engineering… The basic principle is to start with an already thriving market, and not with a product or service, or better still, to emulate a successful operator within that thriving market.

We’re all too familiar with the statistics regarding online business startups… Seemingly the odds are against us from the start, and this is where so many go wrong… right at the very start.

I’ve often heard it said “do what you love!” And whilst this is not altogether the wrong advice, what if what you love just isn’t commercially viable. Some would argue that given the vast numbers of people online, an online income can come from just about any topic done well, perhaps so, but I prefer the odds more stacked in my favor. I suggest casting your net where the fish are, or more precisely where LOTS of fish are…

Instead of trying to push your product or idea on a market, or worse push a product that doesn’t have a market, I suggest your probability of success would increase by looking for thriving markets – within your broad area of interest. And then either create a product that fulfills a need within that market, buy resell rights to a product, or become an affiliate for a product in that already thriving market.

The point is this, you don’t need to reinvent the wheel to earn money online. Researching and analyzing what’s already working within your broad area of interest, is to my mind the most practical solution. Whether you follow an established proven online income system, or emulate a top ranked website’s format, with a little time effort and research you will find it’s all quite transparent. Someone has undoubtedly done the ground work for you and discovered what works and what doesn’t. You don’t have to waste your time and money being a pioneer, you simply replicate and improve.

Here’s a quick checklist…

1.Who’s at the top of the search results? Swipe their keywords – Using Firefox, simply, right click, view page source, and look in the head section of the page for the keywords. A quick way to do this is control f, to open a text search box, and simply type in “keywords” to highlight this section.

2.Where are their links coming from? Using a free backlink checking tool, (just Google to find one), you can discover exactly which sites your competitor is building backlinks from and do the same.

3.How is the landing page/website structured? What makes the page compelling to the human reader and how is the page optimized for spiders? Use a free online spider simulator to spy on the page structure and see the page from a Google bots’ perspective.

4.What are the optimized keywords? With the simulator, look at the page title, description H1 tag and URL. Is there a common keyword or phrase, if so that’s what they’re optimizing for and probably what’s bringing in the traffic?

5.Who’s visiting the site? Use Alexa.com to profile their customers, age sex etc… you can use this information to know who you’re talking to when writing your sales copy.

These basic steps will get you thinking in the right direction. Where I feel so many go wrong in trying to earn money online, is thinking that innovation is better than imitation. Sometimes it is and if you have plenty of time and money, then go for it! However the quickest way to success is working with what already works or more importantly what’s proven to work.

I wish you every success…

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How to Get Google Page One!

Have you ever wanted to really start getting website traffic?  Have your site listed on the first page in the Google search results? To get Google page one ranking is what many marketers aspire to… If you’ve tried in the past and not succeeded, keep reading, I may have good news for you…

We all know that getting your site highly ranked for your niche key terms, brings free organic traffic to your website and if it’s monetized, the chance to make some cash, but how is this done?

Maybe you’ve tried SEO traffic methods in the past with varying results, don’t give up, and whilst paid traffic has its place, free organic traffic is very sustainable making it the perfect point to start your online adventure.

Get Google Page One!

Today, 21 July 2010, if you were to enter the specific key phrase “Start Getting Website Traffic” you would see one of my sites Web Traffic Days.com (or an article linking to it), ranked positions 2, 3, 4 and 5 on page one out of 6,990 results.

For the broad search term Start Getting Website Traffic, I am again ranked page one position 2 and 5 out of 50,300,000 results!

Let’s take a closer look at how it was possible to get Google page one ranked multiple times for this keyword phrase in a matter of days…

Firstly, I use Word Press which has great natural SEO advantages, and contrary to what many believe, can be used not only for blogs, but for static sites, squeeze pages or a hybrid of all three, and Word Press is very acceptable to the big G!

As I like say “everything starts with keywords” and it does! Time chasing highly competitive keywords is time wasted and frustration you don’t need. Keyword research is topic of its own, and I don’t cover it here, but you will find time spent developing your abilities in this area will be well rewarded.

For now let me just say a couple of things about keywords. Firstly, for your best chance to get Google page one placement, go for the so called long tail keywords or phrases of 3 or more words, such as start getting website traffic, and build your campaign around that phrase,  secondly, I like to use a phrase that I might actually type in as a search, and that can be easily and naturally be worked into the text of the webpage/article.

Ok this is what you want to know…

• Name your webpage with your keyword phrase. Simple enough, but this will form your title tag. The text will be displayed in the blue bar at the very top of the browser window; it will tell the search engine spiders what you’re all about and will also become your headline in SERPs, search engine results pages, “Get Google Page One!“For example, this also tells human searcher they have arrived at the right place. This is your most important tag.

• Use the keyword phrase as a subheading also known as the H1 tag. This will tell search engine spiders (programs that crawl the web collecting information to add to a search engine’s index) what is important about your page, for example…

Get Google Page One!

• Use your key phrase in the first paragraph and then naturally throughout the page, aim for a keyword density of about 3- 7%. I.e. on average 3-7 times per 100 words.
• Spiders can’t read images. If you have images on the page name them with alt text. See <Alt> tags.

• Use anchor text. This is a key factor.  SEO is about relevance, it’s what’s most valued by the search engines, and one of the ways you display relevance is by having your incoming links describing your page contents. An anchor text backlink for the screen shot example above would obviously read, Start Getting Website Traffic. In HTML  you would write it like this <a href=“http//YourDomain.com” target=“_blank”> Keyword Phrase Text Here!</a>  ( the : has been omitted from http://  to avoid an active link in this article)

• Get backlinks from blogs. Comment on blogs within your niche, become a top commenter. One of my best back link strategies is blog commenting, it is easy, efficient and you get the added advantage of reading lots of blogs within your niche (and so learn cool stuff!)Most important about these links is that you are able to get anchor text backlinks to your site from certain blogs you comment on… Like Mine!!! :) Where the comments submit form asks for, name, put your key phrase, this section is hyperlinked to the URL you input on that form. As far as search engines are concerned, this is a great vote for the relevance to your subject matter in relation to your site, and coming from a website of similar or competing interest, therefore this is one of the best forms of endorsement your  website can receive, and this is why anchor text links are so important.

• To Get Google Page One! Have the majority of links pointing to your site in the form of anchor text links.

• When looking for blogs to comment on, start with the ones that Google has already demonstrated are valued and ranked page one. Your back link will therefore be of even more value, simply type your key phrase “Start Getting Website Traffic” for example into search and choose the top listed blogs. A variation on blog commenting is becoming a Top Commenter. Many blogs reward regular commenters with a top commenter link. This is great news, as a top commenter you get a link from every page on the blog… 30pagesite, 30 links to you.  This is a monthly process so get in early at the beginning of a new month and one or two comments will get you in the top commenter’s box.

• Part of your link building strategy should also include article writing, make sure that the links in your resource box are anchor text and not simply your URL.

The next step is vital and an extremely powerful form of SEO practice.

• RSS feed submission; this again is a simple technique but one which is little known and if you have done the above steps will enable you to fast track and Get Google Page One! …

RSS Feed Submission…

RSS ( Really Simple Syndication) is basically a very simple  method of sharing frequently updated broadcasts, such as blog posts, between websites, where  you opt- in as an interested subscriber to receive updates.

The international RSS icon is found on most webpages, they also appear in the address bar, and act as hyperlinks to website feeds where you can subscribe and  immediately begin to receive updates to your computer or cell phone, as news or posts are released by the website.

This is great news…  You no longer have to go looking for this updated information,  conversely, new updated information is now being sent to you! This is the traditional use of RSS. Once you have taken care of the basic SEO, as outlined above and in Basic Website Optimisation

It’s time to learn…

How To Use Smart RSS…

There is a lesser known but powerful use of RSS, that will allow you to get Google page one, by submitting your feeds to the top aggregator websites. … Why? Because Google  loves RSS…  in fact they’ve already invested millions in buying  the major RSS website FeedBurner.

RSS aggregator sites are actively wanting to receive your content via RSS feed, now is the perfect time to start using smart RSS submission techniques as part of  your marketing  strategy and quickly start getting website traffic and improved page ranking.

The principle is really quite simple, you see, when you submit RSS feeds to these aggregator websites, the file is stored on their servers, at the same time providing you with a link back to your website! Search engines love fresh content, therefore visit these aggregator sites more often than they would static sites, as a result, they rank them more prominently, more  visibility means more web visitors will find your content.

The outcome is… Your website or blog will be found by more people, either indirectly via the links on the  aggregator websites, or directly in SERPs, because your website is now ranking higher, due to  the increased links from these RSS sites.

The time is perfect for you to get Google page one with the  smart use of RSS feed submission.  It can produce  rapid results, generating targeted traffic, instantly building backlinks and improving your page rankings.

This is a little known but incredibly powerful page ranking technique…  As a smart marketer you should be using it! Get Google Page One

Optimizing any websites subject matter, so that you can obtain a high search engine results position is actually what Search Engine Optimization (SEO) is about. These days the term search engine optimization is becoming a lot more recognizable to people around the world. If you want your Internet site to end up being picked up by well known search engines like Google, MSN, Yahoo, you will need to make full use of the current Search engine optimization methods.

Search engine optimization methods play a huge role in boosting the presence of your Internet site in the search engine results. Search Engine Optimization is defined as the actual process of making the subject material of the web page relevant for both customers and also search engines. In other words, it is the technique of luring search engine spiders to examine your site to raise its positioning for certain keyword phrases.

To elaborate – for anyone to be able to find a website by means of a search engine, the website needs a high search engine results position) because individuals seldom navigate to the 2nd web page of the search results. Because of this, each time a person searches with a relevant keyword, they need to be able to discover your website shown on the first page in the search engine results. Many distinct SEO strategies are widely-used by search engine optimization businesses to obtain high search engine result positioning.

These days individuals tend to be using the search engine optimization strategies as a highly effective means for raising the importance of a specific website. Search engine optimization is often a hugely competitive strategy which calls for good concentration and also an exhaustive comprehension concerning the search engine algorithms and ways in which the bots operate.

The commonly accepted method in Search engine optimization is actually the technique of including unique key phrases into the subject material of Internet sites and thereby, making certain the actual content material is listed by the search engine bots. This can be done by inputting articles or even other writings in the site that contains your target keyword phrases for which you want your site to obtain high search engine rankings. This method is commonly accepted as the most secure and cost effective technique of increasing the targeted traffic of the site.

Seo strategies such as the so called, black hat Search engine optimization, will harm the search engine experience of the user. Using these strategies may well lead to your site getting banned through the search engines and should be avoided.

Yet another essential technique for increasing web visitors is to code the content of the website along with meta tags in order to enhance the actual keyword. This will help the search engines to index the website pages easily. Quite a few additional aspects such as the architecture, structure, page rank and layout of the web page, can also contribute to your site’s higher search engine positioning.

Exactly what is the actual company benefit you achieve simply by perfecting your site using effective Seo strategies? The answer is actually, very simple no cost targeted visitors. And also targeted visitors implies better conversion rates and increased ROI for your business.

Not surprisingly on site optimization can be very important, nevertheless, don’t lets not ignore developing back links which point back to your site. Developing back links is acknowledged as one of the best ways in order to help push your website even higher within the search engine rankings. Search engines count the amount of back links that point to your site, like votes intended for your site. The more votes you have pointing to your site the higher your website will get ranked within the search engine results pages.

A lot of people already understand the importance of utilizing a search engine submission and link building service, for those of you who do not yet comprehend why this is so important you’ll find a couple of video clips that describe the incredible importance of these kinds of strategies at our website. You can find us at: search engine submission service.

People who have just taken their business online may not realize how important SEO campaigns are to their success. They offer you the best way to get the most attention from the online community in the least amount of time possible. In order to do this they will often use a variety of different methods that work together to get you the maximum attention possible.

You may be surprised at how important a high search engine ranking can be. Experts have conducted studies in which it was determined that pages one through three on any search engine result are the only ones examined by surfers. Since you want to make sure that your site turns up in a search engine result, you need to make sure that it is properly search engine optimized.

You may have heard about how important keywords are to these campaigns but this is for a very good reason. Keyword mining can turn up a number of keyword phrases and related search terms that are being used by many different people and which will get your site the attention and traffic that you have been hoping for.

They will also look at your website and make sure that it is built in a way that will get it the most attention possible. This can include the use of links, the placement of certain text phrases in the most advantageous locations possible and will help you make any changes that you need to make. They understand how different search engines rank sites and will make sure yours ranks as highly as possible.

Did you know that a lot of search engines will not know that your site exists unless it has been submitted to them purposefully? Many people do not know this and therefore allow their site to be overlooked. They may also not realize that this can end up costing money but if people are developing your SEO campaigns this will often be included in the cost of the campaign instead of being a separate fee.

Successful SEO campaigns can go a long way towards helping your company and its website achieve the kind of attention you want. From start to finish, a well-designed campaign can lead to increased sales and will pay for itself many times over.

I hope you liked this Northern ireland Seo article. View more through the article links.